Successful Crowdfunding Campaigns Start Before They Go Live

Successful crowdfunding campaigns have one thing in common: a pre-existing network to tap for money. An article in Fast Company gives this advice:

  • before the campaign, locate all of your and your teammates’ networks;
  • let the networks know that you are about to launch a crowdfunding campaign;
  • ask your networks to reach out to people in their networks (ie, the viral approach);
  • communicate during the campaign on a personal level to contributors; and
  • say thank you.

https://www.fastcompany.com/3066606/the-real-reason-your-crowdfunding-campaign-tanked-this-year

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About JeffKoeppel

I am a corporate/securities attorney in the Washington, DC area. Prior to joining the firm, I was a Senior Attorney Advisor in the Division of Corporation Finance at the U.S. Securities and Exchange Commission. I am a member of the Bars of the States of Maryland, New York and the District of Columbia. You can also follow this blog on LinkedIn at: http://www.linkedin.com/pub/jeffrey-a-koeppel/0/63/5a9
This entry was posted in accredited investor, Broker dealers, checkbook, Crowd Fund Act, Crowd Fund Act of 2012, Crowd Funding At the Margins, Crowd Funding Platforms, Film, Funding Portals, review, SEC, Small Business, technology, VC, Venture Capital, Wall Street and tagged , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

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