Air Line Crowdfunds For Poor Millenials

Air Canada has found a way to make money while seeming to be helpful to poor millennials who want to travel but can’t convince their parents to pay for it.

The airline has established Embarq, which is a GoFundMe-like crowdfunding site for student-types who want to go somewhere on someone else’s dime. All money donated can be kept even if the target goal is not hit. However, all funds must be used to buy airline tickets from AirCanada.

Is there something wrong with trying to profit off of people’s good will and kind of begging for something in the public square?
http://www.travelpulse.com/news/airlines/air-canada-launches-crowdfunding-for-cash-strapped-travelers.html

Need to have a Canada-located computer to gain entry: https://embarq.aircanada.com/

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About JeffKoeppel

I am a corporate/securities attorney in the Washington, DC area. Prior to joining the firm, I was a Senior Attorney Advisor in the Division of Corporation Finance at the U.S. Securities and Exchange Commission. I am a member of the Bars of the States of Maryland, New York and the District of Columbia. You can also follow this blog on LinkedIn at: http://www.linkedin.com/pub/jeffrey-a-koeppel/0/63/5a9
This entry was posted in checkbook, Crowd Fund Act, Crowd Fund Act of 2012, Crowd Funding At the Margins, Crowd Funding Platforms, Funding Portals, Investments and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

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