Who’s calling at dinner time? It’s your alma mater looking for a handout. Does that make you want to give?
So, colleges are turning to crowdfunding to raise money for their endowments.
The College of the Holy Cross raised $2 million in 43 hours on GiveCampus.com.
Universities are using crowdfunding to connect to new graduates, some of whom don’t like to open mail and write checks, but would rather click on their credit/debit cards and run.
The University of Maryland has had Launch UMD for over a year now for use by all faculty, students and staff who are raising money for University-based and affiliated initiatives and projects.